Audience Analysis

Neal Pollard People, in talking about public speaking, will sometimes speak of “audience analysis.” What they mean is that you need to know your audience or you run the risk of being irrelevant, disconnected, and even possibly offensive. You may assume too much of them or sell them way short. Neither extreme is effective. A … Continue reading Audience Analysis

The Same Minute From Many Perspectives

Neal Pollard A visitor comes to worship services for the first time. This person is searching for meaning, purpose, and answers, perplexed and troubled by life and wanting to know the way. The services have already started, and the visitor slips into the first vacant seat available. This one is intrigued and engaged by what … Continue reading The Same Minute From Many Perspectives